Plan
The project was constrained by a limited budget, so we split 10 user test participants across two lean testing sprints to maximise learning.
Once the concept had been de-risked through testing, we moved on to building a proof of concept (PoC).
Process
This project uses Google Ventures-style design sprint methods, with rapid design-learn cycles.
This approach minimises wasted dev-time while refining the design into something workable.
Overall impact
Evidenced in qualitative studies
High
perceived benefit by users, with low perceived burden
"Great!"
solve to participants concerns about kids consuming junk
5/5
participants ranked the updated product "Very useful".
