Hey I'm Josh,

Person with blond hair focused on working on a silver laptop with an Apple logo.

I design UX-led products shaped by user research

Worked with

Welcome to a curated preview of my recent work

Case studies

See how user-centred design drives meaningful results.

More work

A variety of products I've designed over the years.

  • Smartphone screen showing instructions to follow on another device to log in with an icon of two phones and users connected by dotted line.
  • Two smartphones showing a bug report workflow app interface, one with a dark mode screen and icons, the other with a form to publish an issue on Jira.
  • Product UI showing a note-taking app with annotation tools and a red circle drawn around text.
  • Product UI screens showing a kids' video app: one screen displays user profiles named Harvey, Kathleen, Jonathan, and Abi with colorful icons; the other shows videos to continue watching and new channel recommendations.
  • Smartphone screen showing a budgeting app with a crown icon, a progress bar indicating 14 days left, and £216 within budget displayed.
  • Product UI showing a budget review app with savings of £12 and a graph of amount spent in pounds.
  • Tablet with keyboard displaying Parkinson's Dashboard medication change graph next to a smartphone showing 'Finding your focus' screen and a white stylus pen.
  • Smartphone UI screens displaying a content management app with approved educational channels and time watched for users Harvey and Jonathan.

Testimonials

Josh has a natural intuitive sense for designing truly fluid user-centred products.

He thinks creatively, challenges assumptions, brings a strong critical mindset to his work, and maintains deep empathy for end users. His ability to understand detail and problem-solve, even within complex sectors, shone consistently during the five years he worked for us. We could rely on him to go above and beyond on every project.

I would highly recommend Josh for any project requiring sharp intuition, strong reasoning, a strong sense of collaboration and consistent high quality work.

Tsahi Grinburg,
Founder & CEO

Josh is great at approaching problems with a user-first mindset, he combines a thoughtful use of data, a deep understanding of human psychology, and strategic thinking to solve problems.

He is mindfully aware of the business-case and the broader strategy, and is able to adapt seamlessly across the full product lifecycle — from early concept through to delivery.

Clinton Young,
Founder & CEO

Josh has a great instinct to spot patterns in data and translate insights into thoughtful, effective designs that meet user needs and often go beyond.

He is proactive, efficient, and delivers excellent work whilst also staying open, collaborative, and supportive of all team voices.

Marie Davis,
Lead User Researcher

Recognition

Worked on designs winning

Solo work shortlisted by judges

Work published on